The brief
See every question before you start.
The brief is how we get to know your business. Most people finish it in 10 to 15 minutes, and you can save it and come back.
- Business nameAs customers know you
- What do you do, in one sentence?For example: Family dentistry in Jumeirah
- Where are you based, and where do your customers come from?
- How long have you been in business?Optional
- Who are your best customers?Families, companies, tourists, young professionals
- Why do they choose you over others?What customers tell you
- What questions do they ask most often?We answer these on your site
- What is the one thing visitors should do?Book, call, order, visit or send a message
- Which pages do you need?We suggest a list; you adjust it
- Links to useBooking, ordering, social profiles, current website
- Anything you must show?Licences, certifications, legal information
- Three words for how the site should feelCalm, bold, friendly, premium, playful
- Two or three websites you like, and why
- Brand colors and fontsOr upload brand guidelines
- Anything you don’t want?
- Services or products, with prices“From” prices are fine
- Text for each pageStarter only. On Business, we write it from your answers
- Team membersNames, roles and photos, if you want them on the site
- LogoSVG or PNG if you have it
- PhotosYour place, team and work
- Phone, email, address and opening hours
- Where should form messages go?An email address you check
- Registered business name and addressAs on your licence or registration
- Registration or tax numberShown on your legal page where your country requires it
- Who answers privacy questions?A name and email for your privacy notice
- Tools you want on the siteAnalytics, booking, maps, chat or ad pixels, so your cookie notice is right
Have these ready
- Your logo, if you have one
- 10 or so photos of your place, team and work
- Your services and prices
- Opening hours and contact details
- On Starter: your text
Starter sites are ready within 24 hours of a complete brief; Business sites in 3 to 5 business days.
Get started →What is the brief?
A short form about your business: what you do, who your customers are, what visitors should do on your site, the style you like, and your logo, photos and contact details.
How long does the brief take?
Most people finish in 10 to 15 minutes. You can save it and come back.
What if I don’t know what to write?
Answer in your own words, the way you would talk to a customer. There are examples under every question, and on Business we write the final copy for you.
Can I send my current website instead?
Yes. Add the link and tell us what to keep. We use it as a starting point.
Can I upload files later?
Yes. If your logo or photos aren’t ready, send the brief without them and add them later. The delivery time starts once we have everything.
What photos should I send?
Your real place, team and work, taken in daylight. See our guide on choosing photos.
Your website, ready in 24 hours.
Tell us about your business today. We’ll do the rest.
Secure checkoutNo setup feeCancel anytime
